Wednesday, September 30, 2015

Entry #3 - Three of a Kind

The Three of a kind exercise is useful to understand how even though businesses can have similiar offerings but vary in the way they approach their customers in interesting ways.  The examples can be with any product, service or even experience but for my choice I selected how businesses sell bling.  Bling all things that glitter and shine and reflect a trend on right now to bring that shine on to ordinary objects to make the extraordinary.

The three companies I found to feature include Love for Bling, Arizona Bead Company and Crystal Fetish all based in the USA.

Love For Bling
Products: Cases, Mirrors, Clothing, Wigs
Price: $14-80
Place: California, USA, Online shop via https://www.bigcartel.com/
Promotion: https://www.facebook.com/Love-For-Bling-525277914166751/timeline/, 
https://www.youtube.com/watch?v=eSSOLlMNtUM

Arizona Bead Company
Products: Beads, Silver, Bone, Crystal, Books, Tools
Price: $.80 - $45
Place: Arizona, USA
Promotion: http://www.arizonabeadcompany.com/Merchant2/merchant.mv?Screen=SFNT&Store_Code=ABC, https://www.facebook.com/ArizonaBeadCompany

Crystal Fetish
Products: Customized, Personalized Bedazzled Baby, Car, Phone Accessories
Price: $50-2,000
Place: http://www.blingoutthefabulousinyou.com/contact-us.html
Promotion: https://www.youtube.com/user/CrystalFetish, https://twitter.com/CrystalFetish, https://www.facebook.com/CrsytalFetish

No comments:

Post a Comment

Future Entrepreneurs

Teaching in higher education in Croatia for almost 20 years, I have mostly been in the private sector.  But I am happy when learners re...